$144,570 in 60 Days: High-Volume Sales Infrastructure
Executive Summary
Jacob needed a robust system to handle high-volume lead flow and convert it into revenue ahead of the winter season. Between November and December, we deployed a comprehensive infrastructure connecting lead generation to backend qualification. By routing these leads into a custom CRM and deploying a dedicated sales team, we generated 189 qualified leads and closed 30% of them, resulting in $144,570 of additional revenue in just 8 weeks.
The End-to-End Sales Protocol
This campaign relied on a seamless integration of marketing automation and human sales power.
Mass Lead Generation
Wide-net advertising campaign designed to capture volume while maintaining relevance.
Backend Qualification
Automated systems filter raw traffic, tagging only the leads that meet specific buying criteria.
Custom CRM Logic
Leads are stored and organized in a bespoke CRM, alerting the sales team instantly.
Sales Delegation
Our sales team works the verified leads, conducting calls and closing deals.
30% Close Rate
Exceptional efficiency leading to $144,570 generated revenue in two months.
Why This Scaled So Fast
The speed of this result (60 days) was due to the removal of bottlenecks in the sales process.
1. Qualification at Speed
By automating the initial screening, our sales team didn't waste time on unqualified prospects. 100% of their human energy went into the 189 qualified leads.
2. Infrastructure First
Building the custom CRM before scaling traffic meant that no lead fell through the cracks. Every potential dollar was tracked and nurtured.
3. High-Conversion Closing
Achieving a 30% close rate on cold traffic is exceptional. This was only possible because of the rigorous qualification filters applied upstream.
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