EthanBurniston

Case Study • Performance Breakdown

13.6x ROAS Blueprint: Scaling a Neuropathy Consultancy to $20k/mo

Executive Summary

Myriam, a specialist neuropathy consultant, faced a common ceiling: an exceptional service but a lack of predictable client acquisition. Before our partnership, she struggled with inconsistent growth and lacked a digital infrastructure to market her expertise. Through a high-performance ad-to-CRM pipeline, we generated a consecutive $20,000 monthly revenue from just $1,500 in ad spend.

The Omnichannel Acquisition Flow

We engineered a seamless pipeline that combines paid traffic, AI-driven qualification, and a multi-stage closing process. Here is the architectural breakdown.

The Infrastructure Breakdown

Success wasn't just in the ads, but in the conversion architecture we built to support them.

1. The Conversion Hub

We didn't just drive traffic; we built a dedicated website designed to convert cold visitors into warm leads. This site focused on Myriam's unique authority in the neuropathy niche, addressing specific patient pain points and offering a clear path to resolution.

2. GHL Lead Ecosystem

By building out a full CRM within GoHighLevel, we gave Myriam total visibility over her pipeline. Every lead was tracked from the first click to the final contract, ensuring no revenue was left on the table.

3. AI-Powered Scaling

The use of an AI-driven WhatsApp qualification system allowed us to scale lead volume without scaling manual labor. Only the most qualified prospects reached the closer, maximizing the efficiency of the entire sales team.